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© 2013 Medical Travel Today

Medical Travel Today is a publication of CPR Strategic Marketing Communications, a public relations firm based near New York City that specializes in healthcare and life sciences, with an international clientele. CPR, its Partners, and clients are at the nexus of where medical travel is today, and where it will be tomorrow.

Publisher
Laura Carabello

Editor
Laura Carabello

Managing Editor
Megan Kennedy

Table of Contents

From the Editor

From the Editor: This week in Medical Travel Today, Laura Carabello

News in Review

Capitalizing on Vietnamese Medical Tourism

Punjab to Promote Medical Tourism in Big Way - Sukhbir

Baltic Countries To Develop Medical Tourism Together

Medical Tourism Activities in Colombia: A New Income Source

Medical Tourism on the Rise

Medical Tourism Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019

Favorable Indicators for Development of Health Tourism

New Market Study Published: Health and Wellness Tourism in Portugal

NIB Health Fund to Offer Medical Tourism

New Multimedia Web Content to Help Promote Medical Tourism from the Tourism Authority of Thailand

Turkey Presents Opportunities of Medical Tourism and Recreation to Ukrainians

Central Europe Becoming a Big Destination for Medical Tourism

 

Spotlight

General Rebecca Halstead, founder, STEADFAST Leadership

Adel Eldin, M.D., Florida Medical Tourism

Perspectives

Transparency Drives Medical Tourism

Industry News

ProCure's Involvement in Treating the Hearts, Minds and Souls of Medical Travelers 

Plastic Surgeons Should Prepare for 'Globalization' of Cosmetic Surgery, Says Article in PRS Global Open

Get Free Flights to Turkey for your Medical Treatment

Wellness Tourism Worldwide Announces Top 10 Wellness Travel Trends for 2014

Unhealthy Travel Habits Give Way to Growing Global Wellness Tourism Sector

15 Surgery Centers Offering Medical Tourism Programs

IHC FORUM WEST Conference Invitation

Upcoming Events

IHC FORUM WEST 2013

India Med Expo 2013-Andra Pradesh Medical Tourism & Health Care Conference

Health Tourism Expo 2013

Greek Health Tourism Integration Conference

Kuwait Medical Tourism Conference 2014

Moscow International Medical and Healthcare Tourism Congress

Spa & Wellness: Healthcare Travel Expo

V International Medical Forum

Medical Tourism Asia 2014

The Health Tourism Show

 

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Global Health Voyager

THIS WEEK IN MEDICAL TRAVEL TODAY

Volume 7, Issue 21

Dear Colleagues:

We had the honor and pleasure of interviewing decorated U.S. Army Brigadier General Rebecca Halstead (ret.), the first female in U.S. history to command in combat at the strategic level in Iraq, as well as the first female West Point graduate to attain the rank of B.G., on the publication of her inaugural book, “24/7: The First Person You Must Lead is YOU.  Featuring humorous, poignant and always relevant stories from her real-life experiences in the military and civilian life, Halstead uses heart-wrenching candor to provide a relatable path of lessons in self-leadership that transcend age, gender, race and profession.  

Halstead’s messages are timeless and have international appeal - especially for the medical travel communities worldwide that are seeking to lead the industry forward.   Through narratives and accounts that provoke laughter, tears and outright amazement, she demonstrates that by taking selfless action, for the betterment of others, people can more successfully accomplish the mission and make a difference.

Also this week, Adel Eldin, M.D., introduces an innovative service, the “Wellness Tourism Package,” which adheres to the growing international need for accessible, affordable healthcare. He expresses that the key components to medical travel success include quality medicine, advocacy and consumer protection.

Please be in touch and let me know how you are surviving and thriving in this emerging marketplace. 

Laura Carabello
Editor and Publisher
Medical Travel Today
lcarabello@cpronline.com
http://twitter.com/medtravtoday
http://twitter.com/CPR_Comm

2013 IHC Forum West

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Global Health Voyager

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Spotlight

SPOTLIGHT: General Rebecca Halstead, founder, STEADFAST Leadership

Medical Travel Today (MTT): You recently wrote your first book, “24/7: The First Person You Must Lead is YOU,inspired by your 27 years of military service. Tell us about that.

Becky Halstead (BH): I speak on leadership and I coach, consult and advise for many different companies - some of which are in the health and wellness arena, but most are corporate. I enjoy working across all sectors of industry, and what I’ve discovered is that regardless of your profession, leadership is required in the family, in the community and in the work place. When I finish giving a keynote speech, people often come up to me and say, “Please tell me you are writing a book so that I can read and learn more about what you have to say.”

That prompted me to write a book, because there is only so much you can communicate in an hour or 90 minutes. The book itself became somewhat of a journey, reflecting on my life and certainly on my 27 years in the military. I reflected on how I had lived my life, and how I had led others. I decided that it might be helpful to share some of the principles and concepts that I practiced. If it helps others then I think I will be able to consider the book a success - mission complete! So, that is how and why I decided to write the book.

So far, from the folks who have reviewed it, the feedback has been very positive.

People have used words like, “It was life-changing for me. I am now going to check my problem-solving system and look at my life differently.” It has been a fun journey for me, and I am real happy to share it. It is not an academic book, but a practitioner’s book - stories on real world situations that happened in my own life. As in everybody’s life, I had successes and failures. I purposely address both because you have to be realistic. The best kind of leadership is authentic leadership, which means you must be real.

MTT: What does leadership mean to you?

BH: In the simplest of terms, I really think that leadership is doing what is right - when no one is watching. Doing what is right even when it is hard, doing what is right even when it isn’t popular, and it is doing what is right by using both your mind and your heart - not one or the other, but both. Both are very important.

MTT: While in the military, you were based in many foreign countries, including Iraq and Afghanistan. How did you stay healthy while traveling?

BH: Great question. I have actually been to 49 countries. Every country has its own unique challenges. I’ve visited countries like Indonesia, Nicaragua, China, Korea and all over South America and Europe, and of course, Kuwait, Iraq and Afghanistan. I always try to educate myself on the country I will visit or reside in, especially in terms of the food, the drinking water - all of those things.

When I think about how I stayed healthy while traveling, there are several factors. First of all, you have to prepare yourself before you go. Research your destination, and determine the nuances of that location. Do you need to take anything with you? For instance, I had to carry quite a few things to help me with digestion. You must arm yourself and prepare yourself.

Secondly, there’s the travel itself. How many time zones are you going through? I would do simple things like adjusting the time on my watch the minute I would get on the plane. I’d start the new time zone I was going to so my body could begin to adjust. For instance, when I went to China and I got on the plane in Washington D.C., I set my watch as though I was in China’s time zone. That meant as soon as we took off, it was time to sleep! So, I put earplugs in, shades over the eyes, didn’t do any office work, didn’t watch any TV or movies. I forced myself to try to sleep.

Sleep is critical to a successful trip. Your body has to be ready when you get off the plane. Now, I have watched others take the alcohol-induced sleep approach. I don’t recommend that. It achieves a short term goal of falling asleep, but it hurts you in the long run. So, I was always very careful about what I ate and drank en route. I always try to minimize alcohol.

Once I get to a location, I work very hard to make sure, again, I am on their time zone, eating at the right times, going to bed at a reasonable time - trying to get my hotel room as dark as possible so that lights are not bothering me, and the really critical piece is staying hydrated. People forget alcohol dehydrates, so that is another reason to minimize alcohol. I would drink lots of water and considered that more important than eating.

Lastly, you also have to exercise. I even do so while flying. I purposely get up and walk up and down the aisle every 60-90 minutes. I also do what I call “airborne aerobics” such as walking down the aisle, putting my arms out and stretching, and doing leg lifts under the seat. You’ve got to keep your circulation going. Too many people do not do that.

MTT: When you are based in these countries, is the food coming local or being shipped from the U.S.?

BH: Another great question. When I was deployed and worked in Iraq and Afghanistan, it really depended on where we were located, but we actually contracted locally for our bulk fruits and vegetables. Local in Iraq meant neighboring countries. We were able to get an amazing amount of support from Jordan, Turkey and Kuwait for fruits and vegetables. We literally received by the tractor-trailer load our fresh fruit and vegetables to support our soldiers. We didn’t order fresh fruit and vegetables from the U.S. Time and distance prevented the ability to keep the produce fresh.

We did order from the U.S. foods with preservatives, like canned foods, beverages, deserts and so on. There is a lot of contracting involved, and this requires detailed planning and security checks, as we have to be certain the food and the vehicles transporting the food have not been sabotaged in any way. In Afghanistan, our operations area quite similar, but much more challenging because of the location and distances, and routes that are near impossible to secure.

In the military we also have meals we call “MRE’s-Meals Ready to Eat.” These are entire meals that are pre-packaged in a brown plastic bag, and can be shipped in by ground or air, and even parachuted in to remote locations. The quality has greatly improved since the days of C-Rations (which was what we had in the 1970’s when I entered the army). The MRE’s are not exactly wonderful, but they are certainly fine when you are in a situation where you don’t have the ability to have food shipped in. You have to remember there are many variables which impede our combat operations: weather, equipment availability and, of course, enemy activity.

MTT: I wouldn’t think you would get food from the other countries while you were there. I would automatically assume that it would come from the U.S. for some reason, but that is really good that you can get your fresh fruits and vegetables.

BH: Yes, we absolutely did. There is a lot of partnership with all our operations - coalition partnerships with other countries. Sometimes, however, you have to participate in the local culture and eat what they have prepared. For instance, on one of my many visits to Colombia in Latin America, we might go out on river patrol operations with their military and then eat with their soldiers.

Often times the main course was “fresh fish” right out of the river. In some cases those river systems were polluted from the sewers pouring into them. I would look at the “fresh fish” on my plate and could almost hear my immune system shutting down!

However, we are part of building relationships between countries and militaries, so you tend to be polite and pray for the best outcome. Sometimes it works out and sometimes it does not.

MTT: How did you overcome days when you had to lead over 20,000 soldiers but weren’t feeling well?

BH: Candidly, for me, I just kind of gutted it out. I had chronic fibromyalgia, but I knew that it wasn’t going to kill me, and I was just in pain. I started telling myself to stop focusing on myself and focus on my soldiers. I’ve got soldiers who are in pain, some of whom may have lost an eye, a leg, an arm or have been burned over half of their bodies, or lost a battle buddy. So my pain compared to their pain was no comparison. It definitely helped me get through a lot of rough days. I told myself I had to focus on my mission. But, I also tell people that you must listen to your own body and take care of yourself so you can be better positioned to take care of others.

I never allowed myself to feel sorry for myself. I rationalized that if it is not going to kill me, I will keep going and deal with it later. Sometimes I waited too long and ended up in situations where I required surgery and hospitalization. There were a lot of hard days in the military. It is a delicate balance, for sure.

One thing that has really helped me focus and diffuse some of the pain is listening to music. I try to make sure I have the right kind of music on my headphones because that’s a great distraction. That’s why athletes, like Michael Phelps, always have headphones on prior to competing-to tune out everybody else and listen to their music and focus. I can tell you, music has played a big role for me. I will plug myself into my headphones, and I will listen to music that I like, and the music takes me to another place, a better place, and then I am not focusing on my pain or fatigue or stress. I think music can be very healing.

MTT: What kind of music do you like?

BH: Mostly Christian music, but I enjoy Pop, Country and Instrumental. I like mellow music. If I were to listen to Rap or Rock, I would have more pain. You have to listen to what makes you comfortable and peaceful.

MTT: As a fibromyalgia patient, chiropractic care has played a huge part in your wellness routine. Why do you suggest others should try this treatment?

BH: Candidly, chiropractic has only played a huge part of my routine in the last few years. In the military, I only went to the chiropractor when I would go home and visit my parents once a year.

I would go to my Dad’s chiropractor, who always made me feel good, but I didn’t have that type of care in the military. When I retired, I started to get chiropractic care routinely and it became a huge part of my routine. If I had been able to receive chiropractic care when I was on active duty, I would probably still be a General in uniform because it helped me so much.

When I would get my adjustment, there was relief. It was like my body was just sighing relief. The adjustment restored functionality to my nervous system. I compare it to the operating system on my computer. Sometimes you turn your computer on and the little spin thing keeps going and gets stuck. You have to resort to rebooting your computer. When you reboot, it begins to operate properly and your programs run correctly. A chiropractic adjustment is similar for me. My body would get stuck in a high level of pain, and I would lose my flexibility. I think this makes a lot of sense because your nervous system runs through your spinal cord and delivers messages to all extremities.

If your spinal cord is not aligned correctly then the messages that are supposed to be sent are interrupted. Your brain is not capable of reaching all the parts of your body. Thus, your body is not going to function correctly, whether it is an organ, a hand or a foot. That is how I look at chiropractic.

My chiropractor also educated me on the importance of nutrition. We all eat several times of day. We are either getting it right several times a day, or wrong! By educating myself, I discovered I was actually “feeding” my disease because I was eating inflammatory foods which spike my fibromyalgia. I have made huge adjustments, and the result has been near miraculous. My intake of whole food supplements have increased and my prescription medications have decreased to zero! It has been life changing.

MTT: So what is next for you? Are there more books in your future?

BH: Oh yes. I think there’s definitely more books. I love photography, and I have a great intention of creating a book that showcases photographs with leadership principles to match. I will have some fun putting that together. Faith plays a really large part of my life so I plan to write a book about how faith has played an important role in my being a leader not only in the military, but also in my community and in my family.

My first book, “24/7,” touches the surface of 30 leadership principles. Every single one of the 30 principles could be a book unto itself, and I suspect many will become stand-alone books. I have plenty of stories to write a book on each one. I also have a desire to reach out to specific populations, like business women and children. I was crafting four or five books when I was working on “24/7” so I know more than one is definitely in me. It will be interesting to see how it all unfolds.

MTT: Is there anything else that you want to add?

BH: I think there is a great parallel between the concepts of leadership and the business of health and wellness. If you want to live a well life then you need to plan, prepare, research and lead yourself to a healthy lifestyle.

The principles of leadership I present in “24/7” are very appropriate to the medical and health and wellness professions, because the only way any of us can really take care of ourselves properly is to lead ourselves, educate ourselves, and discipline ourselves to take the right steps for our personal health.

When I was diagnosed with fibromyalgia, I didn’t just sit there and wait for somebody to tell me what does that mean, and what happens next. Instead, I started to research. I joined the National Foundation for Fibromyalgia. I read about the side effects of all the prescription medications I was given. I sought out alternative solutions. You have to lead yourself to better wellness, and you must lead yourself to the right and appropriate medical channels.

Interview conducted by Joelle Caputa

SPOTLIGHT

Adel Eldin, M.D., Florida Medical Tourism

International Board of Medicine and Surgery

Certified Medical Tourism Specialist

About Florida Medical Tourism
Florida Medical Tourism is a unique global service in medical care. It was originally designed to offer special medical services to global customers, including individuals from the Middle East (Arabic speaking areas). The program was founded in the spring of 2012 to offer culturally sensitive medical services with emphasis on universal values and compassionate care. http://www.floridamedicaltourism.com/ 1-877-dr-eldin.

Medical Travel Today (MTT): Give us a quick update on Florida Medical Tourism.

Adel Eldin (AE): Florida Medical Tourism has been a global hot spot for incoming and outgoing traffic.

Currently, we are in the process of launching our newest service, the “Wellness Tourism Package,” which will offer a number of healthcare services for only $999 year round, with a 10 percent discount during this holiday season beginning on Thanksgiving and lasting through mid-January 2014:

1. Full medical history and a complete physical exam with electronic medical records (EMR)
2. Comprehensive cardiovascular exam, including 2D echo cardiogram and treadmill exercise stress test
3. Complete wellness blood work, including complete blood count, electrolytes, fasting lipid profile, liver function test, and screening for prostatic cancer (PSA).
4. Mammogram for females
5. Complimentary heart-healthy lunch
6. Pick up and drop off to patient hotel -- with sightseeing in Tampa, Fla.
7. Complimentary one-day pass to Busch Gardens
8. Full time escort /driver for assistance
9. Florida Medical Tourism T-shirt and fresh Florida fruit basket
10. 100 free tablets of Blackseed to enhance patient’s immune system
11. 12-Lead Electro Cardio Grams

We are marketing this package through social media as the “Gift of Health” for any individual traveling to Florida.

One of the many benefits of this package is that individuals do not have to be sick to purchase this service. The Wellness Tourism Package offers patients the opportunity to stay healthy and avoid high cost procedures.

MTT: Will you set up travel for patients interested in this service?

AE: We will assist patients setting up travel, recommend hotels within a five-mile radius of our facility, and utilize the best hospitality package while patients are visiting.

We also have a toll free number, 1-877-DRELDIN, which will make it as convenient as possible for past, present and prospective patients to communicate with us throughout the entire process.

MTT: Can you explain to our readers your involvement with telemedicine?

AE: Telemedicine is a very important aspect for healthcare delivery.

The majority of patients are looking for honest second opinions, and telemedicine is an area where we are able to make a real difference and offer individuals an innovative approach that brings the heart back to medicine.

Our website, www.floridamedicaltourism.com, provides information about the telemedicine services we offer, including cardiology and internal medicine benefits.

My wife, Dr. Ghada Zaher, has a background in pediatrics and internal medicine, and has also received her master’s in Women’s Health from the University of Southern Florida (USF). She is one of the very few individuals who is educated on women’s comprehensive healthcare -- from birth until death.

In terms of telemedicine, we always offer the services of a female doctor to women who are more comfortable with this option.

We also offer this service in English and Arabic languages.

This is a great benefit for individuals who wish to partake in telemedicine but don’t want to apply for a Visa and travel half way around the world.

MTT: Are there any challenges associated with offering telemedicine services?

AE: This service takes a lot of time and effort, and we are certainly moving in the right direction to protect patient information, as well as their health.

I truly believe there is a tremendous need for telemedicine everywhere in the world.

Individuals want, and deserve, honest providers.

MTT: Please explain why you developed these healthcare programs.

AE: Three and a half years ago, we began conducting research around healthcare insurance because we knew the industry was about to crash - and in late 2006, early 2007, the traditional insurance model failed miserably.

Many solo practitioners shut down, went bankrupt or were taken over by larger corporations.

I wanted to create a dignified model for the practice of medicine and for the doctor, and in 2011 I was able to introduce a healthcare maintenance package.

With this plan, there is no denial for pre-existing conditions, no co-payments, no pre-authorization, and it has open enrollment 24/7 throughout the year.

There are millions of Americans who need this kind of healthcare, considering that the majority of patients cannot afford outrageous hospital costs.

I anticipate that this new healthcare system will be franchised locally, nationally and globally, as it offers great quality and service providers who all share the same passion in doing the right thing for the patient.

MTT: In terms of patients traveling for care, what would you say is the biggest role in attracting prospective patients?

AE: With the power of social media and the Web, prospective patients are seeking us for quality medicine, advocacy and consumer protection all in one package.

Perspectives

Transparency Drives Medical Tourism
by Joe LeMoine, M.D.

The medical tourism industry has witnessed considerable growth over the past decade. A number of factors have contributed to this expansion, one of which is the availability of information for the potential client.

Traveling to another country for healthcare can be a daunting task. Successful medical tourism operations recognize this and strive to facilitate the patient's decision making by assuring them the service provided meets their expectations.

Surgeons recognize that a patient prepares himself or herself for a procedure by asking questions and culling the information they require-becoming comfortable with their decision. We all go through the same process when we make decisions in our personal lives, whether it is to consider new employment, purchase a new vehicle or decide on a school to attend. The medical tourism industry must recognize that providing information in a transparent form goes a long way to contribute to the patient's comfort and adoption level.

Most medical tourism providers understand this and strive to position their facility and service as being just like those offered in the patient's home country. In the U.S. and Canada both hospitals and doctors undergo stringent qualifications and registrations. The growing trend is freely making this information available to the public through the Internet. In most North American jurisdictions I can readily look up a physician's past record including education, areas of practice, licensing restrictions, complaints and lawsuits. Hospitals are now reporting performance indicators and now in some cases prices of procedures.

In addition, doctors and hospitals are also subject to public opinion via patient initiated rating sites. Any medical tourism product needs to, at minimum, meet these reporting standards. One should recognize that as they are asking people to leave the comfort of their home country during a stressful period of their life they need to surpass this level of information and address some of the unique issues of medical travel.

Many centers now recognize that patients still have anxiety about international medical travel. In attempts to relieve this angst they are providing performance and outcome data to prove the quality of care available.

The importance of outcome data becomes essential when negotiating with bulk consumers medical tourism products. A self-insured employer needs to ensure that the quality of care meets or exceeds their current provider as part of their due diligence.

When we speak of transparency the usual information considered are costs and quality of care. As pointed out by recent papers by The Simon Fraser University Medical Tourism Research Group, there are other questions that should be answered for the potential patient. These relate to legal systems for malpractice in the destination country, public health issues, such as the possibility of carrying trans-border infection, and ethical issues like the effect or burden of medical tourism on the local health care system. Providers should be proactive in responding to these questions, reporting any medical travel infection concerns and the malpractice insurance status of the hospital and practitioners.

Transparency is now a driving force of medical tourism. Availability of information is likely to be a key factor in converting a curious consumer into a patient. Recognizing this, Health Tourism.com, a provider directory, provides a Medical Tourism Transparency Award badge for providers that meet their listed criteria for transparency.

In the past, competitive pricing drove the medical tourism market. But to attain continued growth they need to adapt to the information age and provide potential patients the information and tools they need in a transparent fashion in order to ensure sustained growth.

About Joe LeMoine, M.D.
Dr. Joe LeMoine is an orthopedic surgeon and director of Prime Sports Medicine, providing Sports Medical Tourism Surgery in the Turks and Caicos Islands.

Industry News

ProCure's Involvement in Treating the Hearts, Minds and Souls of Medical Travelers 
Carmen Sapara, ProCure Proton Therapy Center, Somerset, N.J.
Nycke White, ProCure Proton Therapy Center, Oklahoma City, O.K.

As managers of patient services in facilities where many patients travel long distances to seek critical cancer treatments, we take our roles as partners with the physician team very seriously. While the clinicians’ primary focus is on the physical well-being of patients, we focus on treating hearts, minds and souls.

Many patients who arrive at our proton therapy centers travel great distances to receive treatment. Proton therapy is a very targeted form of radiation that treats tumors often located near critical organs such as the brain, spinal cord, head, neck, GI tract, lung and prostate. Sarcomas and pediatric cancers can also be treated with protons. When faced with the challenge of managing your own or a loved one’s illness, the extra burden of travel can pose an added layer of stress to an already overwhelming list of pressures and responsibilities.

It is our job to help alleviate this stress and to ensure that patients and their loved ones receive a very high level of service at every point in their treatment journey. Advance meetings with patients prior to their treatment enable us to best determine the type of accommodations that would optimally suit them and allow us time to reach out to community partners to assist in the process.

Such outreach often includes lengthy conversations with local hotels and extended-stay facilities, arrangements with airlines to waive baggage fees, coordination with rental car companies and relationships with community leaders and local businesses to help provide recreational activities. These meticulous efforts yield a rewarding result for everyone involved. ProCure’s team and the surrounding community often become a second family for our patients.

From the design of our centers that feature a “living room”-like lobby, to the patient graduation luncheons, weekly “dine-arounds” and new patient orientations, our team’s extensive thought and preparation aim to ensure that patients minimize time spent isolated in hotel rooms. While surrounding patients with an abundance of love, care and attention, we encourage them to maximize their time getting acclimated to the surrounding neighborhood. We take special care to ensure that children feel like children during this challenging time by occupying them with outings such as trips to the zoo, science museum and local fire station. Much to our delight, some patients end up knowing more about our community than we do!

Since actual treatment time each day is short, we feel it is critical to patients’ morale that they spend their free time engaging with others and enjoying quality time with loved ones that they might not take advantage of during their daily routines back home.
Our patients seem to agree.

It is not uncommon for those who have completed treatment and returned home to schedule follow-up visits to coincide with dine-arounds and other patient activities and to reach out to former patients who live locally to let them know they will be in town. The friendships we witness between patients who understand what the other is going through, and particularly between travelers and local patients, who extend their homes and hearts to patients far from home, are among the strongest bonds we have ever seen.

In our efforts to create a strong sense of family for patients, we are keenly aware that when they return home, they may not be surrounded with the same intense level of support that they experienced during their treatment period. We therefore work to help transition patients back to their former life, or their “new normal” and help to recreate the environment that surrounded them at ProCure. An important component to this effort includes helping patients connect with support groups in their home town, as well as coordinating patient reunions.

Witnessing and extending such an intense level of friendship and love on a daily basis is truly an inspiring experience. The patients that we meet from across the country -- and even the globe -- continue to inspire us and make us grateful to work where we do.

About Carmen Sapara
Carmen Sapara works as Manager, Patient Services at ProCure Proton Therapy Center in Somerset, NJ. As a cancer survivor, Carmen feels true joy and honor in accompanying patients on their unique journey. She looks forward to celebrating every milestone that patients reach in the recovery process and seeks to empower them on a daily basis.

About Nycke White
Nycke White works as manager, Patient Services at ProCure Proton Therapy Center in Oklahoma City, Okla. The wife of a prostate cancer survivor, Nycke was inspired to work at ProCure as soon as the center was built in her neighborhood.  Motivated by the strength and determination of the patients who cross her path, she finds great fulfillment in enabling patients to relieve some of the pressures they face during the diagnosis and treatment process.

About ProCure Proton Therapy Center
ProCure Treatment Centers, Inc. (www.procure.com) was founded in 2005 and is the first to develop a network of proton centers across the country, including facilities in Oklahoma City, Chicago, New Jersey and Seattle.

Industry News

Plastic Surgeons Should Prepare for 'Globalization' of Cosmetic Surgery, Says Article in PRS Global Open

Would you consider traveling to Mexico or India for a less-expensive rhinoplasty or breast augmentation procedure? Many Americans are doing just that -- and the trend is having an impact on the market for cosmetic plastic surgery, according to an article in Plastic and Reconstructive Surgery-Global Open®, the official open-access medical journal of the American Society of Plastic Surgeons (ASPS).

The paper, by ASPS Member surgeon Kevin C. Chung, M.D., and Lauren E. Franzblau of the University of Michigan, discusses "the rise and transformation of the medical tourism industry, foreign and domestic forces that influence cosmetic surgical tourism, and the pros and cons for all involved parties." Chung and Franzblau write, "The rapid globalization of the industry also marks a fundamental shift in the world's perception of elective procedures: patients are becoming consumers and these medical services are being viewed as commodities."

More 'Medical Tourists' Are Traveling for Cosmetic Surgery
Traveling for medical care is nothing new, but in the past people were more likely to travel from poor countries to obtain higher-quality care in wealthier countries. Today, prompted by the ease and relatively low costs of travel, more patients from the U.S. and other Western countries are traveling to the developing world to access less costly medical and surgical procedures. Because cosmetic plastic surgery procedures aren't covered by insurance, they make up a major part of the burgeoning medical tourism market.

Figures vary, but there's a consensus that medical tourism is growing rapidly: India alone may have more than one million medical tourists per year. Other countries with growing medical tourism industries include Mexico, Dubai, South Africa, Thailand and Singapore.

Prices for cosmetic surgery in these countries are typically much lower than at home. For example, a breast augmentation procedure that would cost $6,000 in the U.S. can be done for $2,200 in India. Even after the costs of airfare are factored in, having an operation overseas can be much less expensive.

In many countries, governments are working actively to foster their medical tourism industry. Some destinations even market procedures performed in resort-like settings, encouraging patients to combine a vacation with cosmetic surgery. Traveling abroad also lets patients recuperate privately, without anyone at home knowing that they've had plastic surgery.

Raising Potential Concerns Over Safety and Quality
The growth of medical tourism may have a significant impact on the cosmetic surgery market in the U.S., but also raises concerns over physical safety and legal protection. Although destination countries promote the quality and safety of their procedures and facilities, there is often little evidence to support these claims.

"Because the practice of medical travel does not appear to be going away in the foreseeable future, plastic surgeons must understand the international market and learn to compete in it," Dr. Chung and Franzblau write. Since U.S. surgeons may find it hard to compete on price, effective strategies may include emphasizing superior quality and safety of care, or developing "niche markets" of procedures that can be profitably performed at home.

The authors emphasize that medical tourism "is not purely good or bad" either for patients or the countries involved. Patients may be drawn by lower costs, but must consider the potential risks of undergoing surgery in a foreign country, as well as traveling after surgery. ASPS provides information for patients considering travel abroad for cosmetic surgery, including risks and follow-up care.

For the U.S. and other developed countries, medical tourism means fewer patients and less revenue, but may also bring increased opportunities for collaboration with rapidly modernizing countries in other parts of the world. Dr. Chung and Franzblau conclude, "To retain patients and be competitive in a global market, U.S. plastic surgery must be vigilant of the changes in medical tourism and adapt accordingly."

Plastic and Reconstructive Surgery-Global Open® is published by Lippincott Williams & Wilkins, part of Wolters Kluwer Health.

About ASPS
The American Society of Plastic Surgeons (ASPS) is the world's largest organization of board-certified plastic surgeons. Representing more than 7,000 member surgeons, the Society is recognized as a leading authority and information source on aesthetic and reconstructive plastic surgery. ASPS comprises more than 94 percent of all board-certified plastic surgeons in the United States. Founded in 1931, the Society represents physicians certified by The American Board of Plastic Surgery or The Royal College of Physicians and Surgeons of Canada. ASPS advances quality care to plastic surgery patients by encouraging high standards of training, ethics, physician practice and research in plastic surgery. You can learn more and visit the American Society of Plastic Surgeons at PlasticSurgery.org or Facebook.com/PlasticSurgeryASPS and Twitter.com/ASPS_News.

Media Contacts:
LaSandra Cooper or Marie Grimaldi
American Society of Plastic Surgeons (ASPS)
P: 847-228-9900
E: media@plasticsurgery.org
Website: www.plasticsurgery.org

Industry News

Get Free Flights to Turkey for your Medical Treatment



Cemal Gürsel Caddesi
Phone: 0232 364 34 80
E-mail: info@longevita.co.uk

Longevita, Turkey’s leading medical travel company with a footprint across 20 private hospitals in Istanbul, Izmir and Antalya, offers free economy class return flights for international patients seeking surgery in Turkey. Patients also get a no-obligation free video consultation with their surgeons on Skype prior to making a decision on their medical travel. Authorized by the Republic of Turkey Ministry of Economy, Longevita’s free flights campaign contributes to the Turkish Government’s efforts in promoting medical travel to Turkey.

Nov. 19, 2013, London: Demand on medical treatment abroad is growing rapidly and medical travel is becoming more and more popular around the globe. Turkey is one of the most visited destinations by patients in Europe and the Middle East. Every month, thousands visit Turkey for private surgery to benefit from affordable prices, high quality hospitals, and U.S. or European board-certified surgeons.

Going for a medical treatment abroad has many advantages. Firstly from a cost perspective, the package price of private medical treatment, flights and accommodation is much lower than the stand-alone surgery price in the Western world. Patients going to Turkey for surgery save from 30 percent up to 80 percent on costs. Secondly, patients going to Turkey do not need to put up with the long waiting lists of hospitals in the U.K. or Europe. Thirdly, Turkey has the highest number of JCI-accredited hospitals in the world, and the quality of the medical treatments are on par with the quality in Western countries, if not better. Facilities are new and equipped with cutting-edge technology. Turkey has many surgeons certified by international associations as well. Medical doctors start seeing patients very early in their medical career in Turkey. Therefore they are more experienced than most of their European counterparts. Longevita provides an easy gateway to these advantages of medical treatment in Turkey.

Ozgur Taskaya, Medical Travel coordinator at Longevita, states the following in regards to Longevita’s free flights packages:

“We are proud to be the first and the only company offering free flights to international patients seeking hair transplantation, cosmetic surgery, dentistry and eye surgery in Turkey. Wherever our patients are in the world, they may benefit from Longevita’s all-inclusive medical treatment packages covering the cost of their economy class return flights from their country to Turkey. All they need to do is contact Longevita to make a booking for their treatment. Longevita patients may do a no-obligation free video consultation with their doctors prior to booking their medical treatment. In addition, Longevita patients from the U.K. may visit our partner dental clinics in the U.K. for in-person consultation or aftercare.

Our patients may have their hair transplantation for €2,100, breast enlargement for €2,950 and nose surgery for €2,550, including all their medical expenses, return flights, accommodation and breakfast, airport transfers, and an English-speaking host. We facilitate a wide range of other medical procedures for our patients, as well.”

Thousands visit Turkey for private medical treatment with Longevita every year. Magda Baran, one of Longevita’s prior patients on cosmetic surgery stated, “I was thinking of going abroad for my surgery. I was considering Belgium or Spain initially, but when I came across Longevita on the Internet, I noticed that they were offering flights to Turkey for free. I enquired for a package price on their website. I must say I was very impressed with how well they were organized. I had a chat with an agent online on their website. I sent my pictures after the chat and got a treatment plan by a plastic surgeon the next day. A free video consultation with the surgeon was organized at my convenience couple of days later. The surgeon spoke fluent English, he was educated in the USA and his portfolio of before/after pictures were very convincing, so I decided to book my treatment with him. The whole experience in Turkey was fascinating, my surgery was a breeze, and I was never left alone thanks to my host Ugur. I stayed in a nice cozy hotel in Taksim Square. I would recommend Longevita in a heartbeat to anyone going for medical treatment abroad. Not only you save a great deal on costs, but also you have a quality treatment in a holiday setting.”

Longevita doctors are graduates of top medical schools, specialists in their fields, experienced in treating international patients, and recognized by international professional associations.

Prof. Fuat Yuksel, M.D., Longevita's specialist surgeon on cosmetic surgery, states that as a surgeon trained in Emory University in the U.S., he keeps up with the cutting-edge technology and new techniques in his profession. As an active member of International Society of Aesthetic Plastic Surgery, he attends ISAPS meetings regularly in order to continue his development. This year he compiled his 25-year surgical experience in a book called “The Story of Breasts From History to Date.”

According to medical tourism experts, Longevita’s free flights campaign will help Turkey attract more medical tourists in the next few months.

About Longevita
Longevita is Turkey’s leading medical travel company with a footprint across 20 private hospitals in Istanbul, Izmir and Antalya. Longevita has the largest portfolio of specialist doctors among all medical travel companies in Turkey. Registered with the Companies House in the U.K. (Registration No: 8332394) and the Chamber of Commerce in Turkey (Registration No: 162414), Longevita is in full compliance with the rules and the regulations of dealing with international patients.

Contact
Mustafa Temiz
Email: mustafa@longevita.co.uk
Website: www.longevita.co.uk
UK Phone Number: +44 207 1933 610
Turkey Phone Number: +90 232 364 34 80

Industry News

Wellness Tourism Worldwide Announces Top 10 Wellness Travel Trends for 2014
2nd Annual Forecast Pre-Release 

Wellness Tourism Worldwide (www.wellnesstourismworldwide.com), a leading wellness travel business, is pleased to announce the release of its “Top 10 Wellness Travel Trends of 2014.” The forecast is based on data collection and research conducted throughout the year that consolidated trends across several sectors and industries to deliver practical knowledge to both individuals and businesses and to help businesses boost sales and maximize profits.

WTW’s data and trend analysis included: site visits, literary review, surveys, interviews and feedback from consumers, travel trade, healthcare professionals, wellness experts and academia.

Camille Hoheb, wellness travel industry expert and founder of Wellness Tourism Worldwide and editor of the Wellness Travel Journal noted, "The multi-dimensionality of wellness opens the door to a whole new world. This forecast will encourage consumers and business to think of vacation travel in new ways. Our data shows that consumers view vacations as an important way to improve health, happiness and productivity. Vacation trips are often a catalyst for transformation and consumers view wellness travel as a personal investment.”  

While last year’s forecast focused on the impact of wellness on air transit, hotel accommodation and destinations this year's report is focused on business and marketing strategy.  The report, “Top 10 Wellness Travel Trends for 2014: Boosting Sales & Maximizing Profits” will be released in January.  

Snapshot: Top 10 Wellness Travel Trends for 2014 (descriptions below)
1.     Mind Matters
2.     The Rise of Wellness Travel Agents
3.     La Local Vita
4.     Breaking Bread with Wellness Travel
5.     Vacation RX
6.     Looking for Personal Enrichment
7.     Burgeoning Secondary Wellness Market
8.     Slow Travel
9.     Affluent & Altruistic
10.   Spas on a Mission

Mind Matters: Consumers have caught on to mindful vacations that offer mental restoration.  Practices learned on a trip such as meditation, yoga, qi going and journaling can be incorporated at home to help manage stress, improve cognitive capacity and maintain emotional equilibrium.  

The Rise of Wellness Travel Agents
With the growing interest in trips to enhance mind, body and spirit, wellness tourism has created a new niche for travel agents to grow or expand their business while offering a personally and professionally rewarding career specialty.  

La Local Vita: Consumers have developed a deeper appreciation for locally relevant and authentic experiences with an emphasis on living “la local vita” (the local life).  Mindsets have shifted away from tourist behavior to a keen interest in community-based exploration where getting to know the locals in a meaningful way sweetens the experience.

Breaking Bread With Wellness
Food tourism is a big trend intersecting with wellness travel. In addition to the physical aspect of sustenance, food tours, cooking classes, agriculture and farm-to-table experiences speak to the emotional, social, intellectual and sustainable aspects of well-being.

Vacation RX: “Take two weeks and call me in the morning.” Physicians are now prescribing vacations as an antidote from stress.  Doctor’s orders for physical activity in parks are also being written to help combat obesity and diabetes in children.  

Looking for Personal Enrichment
With the understanding that wellness is more than fitness and nutrition, consumers are choosing trips that either focus solely on personal enrichment or as a part of their travel plans. Many consumers are viewing vacations, weekend getaways and retreats as a catalyst for change.  

Slow Travel: Have you ever felt pressured to run through your vacation checking off sites to see and things to do? Slow travel advocates changing the pace in order to sip, savor and revel in the vacation experience.  

Affluent & Altruistic: Spurned by personal growth and discovery, affluent travelers value experiences connecting them to charitable causes and local communities. Volunteering on vacation has become increasingly popular and research shows altruism can improve well-being.  

Burgeoning Secondary Wellness Market: There is a large segment of travelers who may not opt for wellness retreats or tours but are committed to maintaining their healthy lifestyle on the road. Air transit and hotels are investing resources to attract these guests that are both business and leisure travelers. 

Spas on a Mission: The spa industry is staking a claim on wellness tourism and on wellness in general. Eager to shake the image of pampering for the affluent, spas are repacking and rebranding as wellness providers to attract a larger market. 

To request a free download of the Infographic “Top 10 Wellness Travel Trends for 2014” please go to www.wellnesstourismworldwide.com.   

About Wellness Tourism Worldwide
Wellness Tourism Worldwide’s (WTW) mission is to improve well-being and economic growth through travel by providing market intelligence, education, training, and promotion of wellness travel to destinations, suppliers, sellers and consumers. Our consulting team is responsible for tourism education, development, branding and promotion, healthy destination accreditation, spa operations, hotel management, leisure travel sales, hospital administration and health promotion. WTW publishes the Wellness Travel Journal (WTJ), a monthly e-publication inspiring, educating and motivating readers to invest in themselves through wellness vacations and retreats. Our B2C approach offers advertisers a direct line to consumers worldwide while also linking buyers to suppliers, making WTJ a valuable resource for industry and consumers alike. www.wellnesstourismworldwide.com


Industry News

Unhealthy Travel Habits Give Way to Growing Global Wellness Tourism Sector
Lucrative Wellness-Focused Tourists Spend 130 Percent More Than Average Tourist; U.S. Is Largest Wellness Tourism Market

Travelers are growing weary of the strain of travel - often associated with poor sleeping, unhealthy eating, excessive drinking and disruption of fitness routines - which increasingly differ from wellness habits adopted during their everyday lives.  This, combined with a desire to escape from daily stress and to improve personal well-being, is leading more consumers to consider wellness travel, according to a recent study from SRI International in conjunction with the Global Spa & Wellness Summit (GSWS), the industry’s leading education and research organization.

The GSWS commissioned the study to analyze wellness tourism and understand its global and domestic impact. The findings of the study were presented at the inaugural Global Wellness Tourism Congress (GWTC) held in India in October, as well as at a special press briefing held today in New York City.

“As more people embrace overall healthier lifestyles at home, we are now seeing those behaviors translate and be integrated into their travel and vacation habits,” said Susie Ellis, chairman and CEO, Global Spa & Wellness Summit. “For others, vacation provides an escape from the non-stop activities of their daily lives. As these two trends converge, we are seeing many people commit their vacation time and dollars to wellness travel, as evidenced by their increased spending and specific global destination choices.”

Wellness Tourism Trend

Wellness travelers fall into two categories: the primary wellness traveler, whose sole purpose or motivating factor for their trip and destination choice is wellness, and the secondary wellness traveler, who seeks to maintain wellness or participate in some wellness experiences while taking any type of trip. Secondary-purpose wellness tourists constitute the significant majority (87 percent) of total wellness tourism trips and expenditures (86 percent).

Wellness tourists overall also tend to be “high-yield” travelers, spending 130 percent more than the average tourist. Because of this, they are very attractive to many countries interested in the business of wellness tourism.

Wellness tourism targets travelers who seek physical, social, mental, spiritual, emotional and environmental experiences. Wellness tourists embrace a variety of activities including healthy eating, spa and beauty, eco and adventure, and fitness, as well as more internal pursuits such as personal growth, mind-body and spiritual endeavors.

In addition, non spa-related, healthy travel represents the majority (59 percent) of the wellness tourism market, with spa tourism representing the remaining 41 percent:
Healthy hotels
Wellness cruises
Baths / springs
Fitness
Yoga or lifestyle retreats

Global Economic Impact of Wellness Tourism

According to the study, wellness tourism accounts for nearly $439 billion and will reach nearly $679 billion by 2017. More than half of the projected growth in wellness tourism trips through 2017 will take place in Asia, Latin America and the Middle East / North Africa.

Top 10 Leading Countries for Wellness Tourism Growth (2012-2017)*

Domestic wellness tourism is significantly larger than its international equivalent-representing 84 percent of wellness tourism trips and 68 percent (or $299 billion) of expenditures. International inbound wellness tourism represents a $139 billion market (32 percent of total).

In addition, wellness tourism is directly responsible for 11.7 million global jobs, which delivers $1.3 trillion in global economic impact-or 1.8 percent of the world’s GDP in 2012.

“This is an important time for wellness tourism, as it represents the intersection of a powerful lifestyle trend and the growing global tourism industry,” said Ophelia Yeung, lead author of the study and senior consultant, Center for Science, Technology and Economic Development at SRI International. “The positive effects of wellness tourism, from both the economic and sustainability perspectives, are sure to be increasingly felt by every region around the world in the future.”

Wellness Tourism in the United States

The U.S. is by far the largest wellness tourism market today, with $167.1 billion in combined international and domestic expenditures-roughly four times greater than the number two nation, Germany, at $42.2 billion.

The U.S. also ranks number one (by large margins) for total wellness tourism trips taken, at 141.4 million, followed by Germany at 49.3 million and Japan at 34.4 million. The U.S. (known for a populace with very low rates of passport ownership) also ranks number two for outbound wellness travelers, at 8 million trips, trailing (much smaller) Germany at 19.4 million.

The U.S. is the top destination for inbound international wellness tourism travel, with 7.1 million international, inbound trips, with Europe and high-income Asian countries serving as key inbound source markets.

According to the study, for Americans and Canadians, the most accessible and attractive wellness tourism options are short, domestic trips, weekend trips, and “city breaks” (e.g., spa weekends, weekend yoga retreats, etc.). Weeklong trips to destination spas and long-haul overseas trips purely for wellness are largely limited to a small, predominantly wealthy segment of travelers.

And the U.S. will see the largest growth in wellness trips (adding 46.1 million more trips by 2017) but a slower 5.8 percent annual growth rate than the global average of 9.9 percent, and well below the double-digit growth rates for so many developing nations. Future growth in demand for wellness services-and travel for wellness-in the U.S. may be impacted by healthcare legislation and the extent to which insurers will pay for preventive and wellness related services. The Affordable Care Act, which goes into effect in 2014, requires U.S. insurers to cover (at no cost) a long list of preventive services. However, the impact of this change in terms of Americans traveling for such purposes remains to be seen.

Global Wellness Tourism and Other Niche Tourism Categories

Niche tourism or special interest tourism can be divided into several broad categories, one of which is wellness tourism. The following represent other top niche tourism segments and their economic impact:

Cultural Tourism: $800 billion to $1.1 trillion
Culinary Tourism: $350 billion to $550 billion
Eco / Sustainable Tourism: $325 billion to $480 billion
Sports Tourism: $250 billion to $375 billion

Research Scope and Methodology: The analysis and data represented in The Global Wellness Tourism Economy report are based on extensive primary and secondary research conducted by SRI International from January to August 2013. Research included a review of recent literature and reports on wellness, wellness tourism, and the tourism industry in general, along with telephone interviews with spa, wellness and tourism stakeholders around the world.

*Figures include both international/inbound wellness tourism arrivals and domestic wellness tourism trips, as well both primary purpose and secondary purpose wellness tourism, and represent the overall increase from 2012 to 2017. Countries shown in this table were chosen by SRI based upon a combination of the country’s overall increase in the number of arrivals / trips and the growth rate. Estimates by SRI International, based on general travel and tourism growth projections from Euromonitor.

SRI’s executive summary of The Global Wellness Tourism Economy report, is available here:

http://www.globalspaandwellnesssummit.org/images/stories/pdf/wellness_tourism_economy_exec_sum_final_10022013.pdf

The complete Report is also available for purchase ($895) here: www.gsws.org/index.php/spa-industry-resource/research/2013report

About the Summit: The Global Wellness Tourism Congress is presented by the Global Spa & Wellness Summit (GSWS), an international organization representing senior executives and leaders from over 40 countries, joined by a common interest to drive economic development and understanding of the spa and wellness industries. Delegates from diverse sectors, including hospitality, tourism, health and wellness, beauty, finance, medical, real estate, manufacturing and technology, attend the organization’s annual Summit, which is held in a different host country each year. After just seven years, the GSWS is now considered the leading global research and educational resource for the $1.9 trillion spa and wellness industry.

About SRI International: Innovations from SRI International have created new industries, billions of dollars of marketplace value, and lasting benefits to society-touching our lives every day. SRI, a nonprofit research and development institute based in Silicon Valley, brings its innovations to the marketplace through technology licensing, new products, and spin-off ventures. Government and business clients come to SRI for pioneering R&D and solutions in computing and communications, chemistry and materials, education, energy, health and pharmaceuticals, national defense, robotics, sensing, and more.

Visit SRI’s website and Timeline of Innovation to learn more about SRI.

Media Contacts:

Betsy Isroelit
Global Spa & Wellness Summit
213-300-0108
betsy@gsws.org

Lesley Neadel
CooperKatz for Global Spa & Wellness Summit
917-595-3034
lneadel@cooperkatz.com

Industry News

15 Surgery Centers Offering Medical Tourism Programs
by Anuja Vaidya and Carrie Pallardy

Recently, Becker's Hospital Review published an article highlighting 15 ambulatory surgery centers that cater to out-of-town patients and include medical tourism programs.

To view the original article click here.

Industry News

IHC FORUM WEST 2013 - DEC 5-6 - LAS VEGAS - RED ROCK CASINO RESORT

would like to extend a personal invitation for you to attend the IHC FORUM WEST Conference
"Making HealthCare Consumerism Work"

Health and benefit costs are arguably the number one challenge that employers face today. With the uncertainty of exchanges and defined contribution during this fall's open enrollment, along with urgent compliance standards, analysis and discussion with stakeholders from all corners of the industry has become a necessity. Healthcare consumerism has been the clear answer to lowering your healthcare cost and empowering your employees to become better consumers of health and healthcare.

Our conference will give you tools and solutions you can use right now to create a comprehensive, cost-effective healthcare consumerism program that serves your employees' needs and your bottom line. No matter where you are on your journey, the IHC FORUM will equip you with the money-saving strategies you need to successfully navigate the healthcare consumerism landscape and avoid the bumps along the road.

Through five cutting-edge general sessions, 24 interactive workshops, intimate roundtable discussions and unlimited networking opportunities, you'll:

  • LEARN collectively, think innovatively, and drive change cooperatively with actionable solutions. Click here to see agenda
  • CONNECT with forward-thinking experts and industry professionals on leading practices and successful strategies. Click here to view past attendees
  • SHARE valuable insights and ideas, opinions and research, and more on the latest topics and current trends.

"The IHC FORUM is the only conference series 100 percent dedicated to innovative health and benefit management."

WHERE: Red Rock Casino Resort - Las Vegas, NV
WHEN: Dec 5-6, 2013
FOR $100 OFF REGISTRATIONENTER PROMO CODE:
MEDICALTRAVEL

Register now to LEARN, CONNECT and SHAREhttp://www.theihcc.com/portals/cdhc/eblast/ihc_logo.png

Produced by: The Institute for HealthCare Consumerism
292 South Main Street, Ste 400
Alpharetta, GA 30009
404.671.9551

Upcoming Events

IHC FORUM WEST 2013

IHC Forum

December 5-6, 2013 - Red Rock Casino Resort Spa, Las Vegas, Nevada
To learn more or to register click here.


India Med Expo 2013-Andra Pradesh Medical Tourism & Health Care Conference
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December 6-8, 2013 - HITEX Exhibition Center, Hyderabad, India
To learn more or to register click here.


Health Tourism Expo 2013

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December 19-22, 2013 - Istanbul Expo Center, Istanbul, Turkey

To learn more or to register click here.


Greek Health Tourism Integration Conference

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February 22-24, 2014 - Royal Olympic Hotel, Athens, Greece
To learn more or to register click here.


Kuwait Medical Tourism Conference 2014

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March 18-20, 2014 - Crowne Plaza Hotel, Al Baraka Ballroom, Kuwait
To learn more or to register click here.


Moscow International Medical and Healthcare Tourism Congress

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March 19-22, 2014 - Expocenter, Moscow, Russia
To learn more or to register click here.


Spa & Wellness: Healthcare Travel Expo

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April 15-17, 2014 - EC KyivExpoPlaza, Kyiv, Ukraine
To learn more or to register click here.


V International Medical Forum

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April 15-17, 2014 - EC KyivExpoPlaza, Kyiv, Ukraine
To learn more or to register click here.


Medical Tourism Asia 2014

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May 13-15, 2014 - China
To learn more or to register click here.


The Health Tourism Show

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July 10-12, 2014 - The Health Tourism Show
To learn more or to register click here.

Medical Travel Today: Opinions and Perspectives on an Industry in the Making

Medical Travel Today - the authoritative newsletter for the worldwide medical travel industry - is pleased to announce publication of a new book, "Medical Travel Today: Opinions and Perspectives on an Industry in the Making.

Featuring 40 of the newsletter's most compelling interviews from the first five years of publication, the volume chronicles the explosive growth of international medical tourism as witnessed and experienced by some of the key stakeholders and players. A must-read for anyone interested or involved in the industry.


News in Review

Capitalizing on Vietnamese Medical Tourism

Btimes.com.my - Aesthetics practice Mediviron UOA Clinic plans to capitalize on the untapped Vietnamese medical tourism segment during Visit Malaysia 2014 (VMY2014), which could potentially increase its yearly revenue by up to 20 percent.

Punjab to Promote Medical Tourism in Big Way - Sukhbir

Shiromaniakalidal.org.in - The Deputy Chief Minister of Punjab and President S. Sukhbir Singh Badal said that Punjab is all set to promote medical tourism in a big way as this sector has a great scope to boom the economy of the state.

Baltic Countries To Develop Medical Tourism Together

Internationalmeetingsreview.com - The Memorandum of Understanding was signed recently at the conference of the Baltic Assembly at the Seimas of the Republic of Lithuania between medical tourism and resort clusters of Lithuania, Latvia and Estonia. The document was prepared by Lithuanian Medical Tourism Cluster and is going to lead Baltic countries to tighter and more integrated collaboration and cooperation between certain clusters and industries.

Medical Tourism Activities in Colombia: A New Income Source

Eturbonews.com - Countries like Colombia, which has seen huge improvements in safety and tourism, decided they wanted in on the action of medical tourism. In Colombia and other countries they've been building facilities specifically designed for medical tourists.

Medical Tourism on the Rise

Jejuweekly.com - According to Jeju Province, there are currently 26 different medical institutions on the island attracting foreigners as medical tourists.

Medical Tourism Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019

Sbwire.com - Rise in healthcare costs in developed countries, coupled with the availability of high quality medical services at lower prices in developing nations, has primarily surged the expansion of the medical tourism industry.

Favorable Indicators for Development of Health Tourism

Jis.gov.jm - Health Minister, Hon. Dr. Fenton Ferguson, says the targeted development of health tourism in Jamaica and the transformation into a regional health hub are achievable, based on several indicators deemed “favorable” to Jamaica.

New Market Study Published: Health and Wellness Tourism in Portugal

Sbwire.com - 2012 was another positive year for health and wellness in Portugal, with value sales increasing by 1.9 percent, slightly stronger than the 1.8 percent increase in value sales in 2011. In order to relax and forget the problems caused by the economic crisis, tourists increasingly used health and wellness services. Turismo de Portugal realized the strong potential of health and wellness and its development was a strategic policy in the PENT.

NIB Health Fund to Offer Medical Tourism

Theaustralian.com.au - The healthcare sector is set for a massive shake-up, with insurer NIB planning to sell offshore surgical packages to Australians who want the cheaper prices offered by Asian medicos but with guarantees about safety and quality.

New Multimedia Web Content to Help Promote Medical Tourism from the Tourism Authority of Thailand

Itnewsonline.com - The Tourism Authority of Thailand (TAT) has launched a series of videos, digital brochures, and PowerPoint presentations to better promote Thailand's fast growing and dynamic Medical Tourism industry on its official website for Medical Tourism in Thailand.

Turkey Presents Opportunities of Medical Tourism and Recreation to Ukrainians

En.interfax.com.ua - Turkey has presented to Ukrainians the opportunities of medical tourism, which foresees treatment and recreation.

Central Europe Becoming a Big Destination for Medical Tourism

Forbes.com - With an estimated 40 million Americans lacking medical insurance and an estimated 120 million lacking dental insurance, medical tourism by U.S. citizens has been booming.

JOB OPPORTUNITIES

Do you know of any available job openings relative to the medical travel industry? We encourage readers to submit any available, relevant job opportunities along with its descriptions and requirements for fellow readers and industry professionals to consider. All submissions are appreciated.

 

Editor's Note: The information in Medical Travel Today is believed to be accurate, but in some instances, may represent opinion or judgment. The newsletter's providers do not guarantee the accuracy or completeness of any of the information and shall not be liable for any loss or damage caused - directly or indirectly - by or from the information. All information should be considered a supplement to - and not a substitute for - the care provided by a licensed healthcare provider or other appropriate expert. The appearance of advertising in this newsletter should in no way be interpreted as a product or service endorsement by the newsletter's providers.