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© 2013 Medical Travel Today

Medical Travel Today is a publication of CPR Strategic Marketing Communications, a public relations firm based near New York City that specializes in healthcare and life sciences, with an international clientele. CPR, its Partners, and clients are at the nexus of where medical travel is today, and where it will be tomorrow.

Publisher
Laura Carabello

Editor
Laura Carabello

Managing Editor
Megan Kennedy

Table of Contents

From the Editor

From the Editor: This week in Medical Travel Today, Laura Carabello

News in Review

Medical Tourism Booming In Baja California

Political Unrest Does Not Deter Patients from Seeking Medical Care Overseas

Turkey Aims to Reach Over $5 Bln Income in Medical Tourism

Chinese Government Sees the Country as World-Class Medical Destination

CR Dental Tourism: Solving Your Dental Problems

Phl Urged to Invest in New Tech to Boost Medical Tourism

Medical Tourism: The Future of Healthcare?

'Medical Tourists' Bring in Steady Profit

Spotlight

Sarah Lynn Brown, Partner, Oceanic Partners

Industry News

"Health and Wellness Tourism in the Netherlands" now available at Fast Market Research

Asian Medical Tourism Market Forecast to 2015 - A Thorough Analysis of Industry Trends

Well-Being Travel to Launch the First-Ever Well-Being Travel Symposium

IMTPSE: Opportunity and Development Exploring of Medical Tourism

 

Upcoming Events

Greek Health Tourism Integration Conference

Kuwait Medical Tourism Conference 2014

Moscow International Medical and Healthcare Tourism Congress

International Medical Tourism Promotion Summit & Exhibition 2014

Spa & Wellness: Healthcare Travel Expo

IHC Forum & Expo 2014

Medical Tourism Asia 2014

Istanbul Medical Tourism Fair

The Health Tourism Show

IHC Forum West 2014

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Global Health Voyager

THIS WEEK IN MEDICAL TRAVEL TODAY

Volume 7, Issue 22

Dear Colleagues:

After traveling worldwide and noting the healthcare delivery crisis in the U.S., Sarah Lynn Brown founded Oceanic Partners, a company designed to market international hospitals to self-funded employers and public pension plans in the U.S.

Sarah Lynn Brown details her innovative global healthcare delivery model, which includes profiling the unique needs of the payer's plan members, and identifying and investigating facilities that pay for their own healthcare delivery services and generate superior outcomes.

Please be in touch and let me know how you are surviving and thriving in this emerging marketplace. 

Laura Carabello
Editor and Publisher
Medical Travel Today
lcarabello@cpronline.com
http://twitter.com/medtravtoday
http://twitter.com/CPR_Comm

2013 IHC Forum West

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Global Health Voyager

Log onto Facebook and join the Medical Travel Today Group. Look for recent news, trends, and post discussions in the board. If you would like to see something in Medical Travel Today let us know in the discussion board. If you have a question, post it there!

You can also follow Medical Travel Today on Twitter. For more information log onto www.medicaltraveltoday.com

Spotlight

SPOTLIGHT: Sarah Lynn Brown, Partner, Oceanic Partners

Sarah Lynn Brown, Partner, Oceanic Partners
slb@oceanpart.com

About Oceanic Partners
Oceanic Partners connects international hospitals to healthcare payers, with a focus on self-insured employers, public pension funds and, in Canada, provincial health authorities. We consult on the marketing and contract process to bring patients from the U.S. and Canada to international hospitals for healthcare delivery. Our mission is to bring better outcomes to patients at a reduced cost.

About Sarah Lynn Brown
Sarah Lynn Brown founded Oceanic Partners in 2012 after working for 10 years in healthcare. In Oceanic Partners' first year, Sarah traveled 80,000 miles around the globe touring hospitals, many of which she had previously identified as having superior outcomes to national averages in the U.S. and Canada.

Previous to Oceanic Partners, Sarah was a senior vice president at ICC Lowe, owned by the Interpublic Group, and a senior program director at Health Science Communications, owned by Omnicom. In those roles, Sarah developed medical education initiatives for pharmaceutical clients. Sarah developed ICC Lowe's practice in payer account profiling, competitive intelligence processes, impact of healthcare reform, and reviews of Joint Commission patient safety initiatives.

Sarah led a matrix team of physicians, pharmacists and project managers in supporting medical education initiatives for the 2010 launch of Pradaxa, the first oral anti-coagulant to gain FDA approval in more than 50 years. Within eight months of FDA approval, Pradaxa was on the formulary 50 out of 50 major academic medical centers in the U.S. With ICC Lowe's medical education reaching 80,000 U.S. physicians in the launch year, Pradaxa reached blockbuster status (one billion USD) in less than two years on the market.

Before working with the pharmaceutical industry, Sarah founded another company, BrownsCR, which provided competitive intelligence on national public health campaigns, and also served as the director of Marketing & Communications for the Michael Cohen Group, a consumer research group. Her analytic were honed during her time at Columbia University Medical Center, where she worked as the department electronic resources librarian for the Department of Child Psychiatry. Highly involved in the research fellowship post-doc program, Sarah worked on the Columbia team to bring the first Spanish psychiatry fellows to the U.S. for advanced studies in child and adolescent psychiatry.

Sarah holds a B.A. in government from the University of Texas at Austin. She maintains executive responsibility over Oceanic Partners LLC, including identification of prospective healthcare partners, partner relationship management, marketing strategy and market sizing. Sarah maintains sole fiduciary authority over Oceanic Partners.

Medical Travel Today (MTT): Tell us about your company and the hospitals that you represent.

Sarah Lynn Brown (SLB): Currently, I am based out of New York, but spend 90 percent of my time traveling.

Oceanic Partners markets international hospitals to self-funded employers and public pension plans in the United States. These are organizations that are paying for their own healthcare delivery services. We look for hospitals that generate superior outcomes.

Initially, we began in India looking at orthopedic surgery. I was in the pharmaceutical industry researching knee replacement surgery due to my involvement with an anti-coagulant drug. My findings led me to observe a high volume of knee replacements coming out of India, as well as some innovative techniques in orthopedic surgery in general.

In many, but not all therapeutic areas, high volume is tied to higher quality or positive outcomes.

I went to India and took a tour of numerous hospitals and started really drilling down into why quality care in India is superior and offered at a tremendous decrease in cost as compared to the U.S. and Canada.

After looking at the healthcare delivery crisis that we are experiencing in this country, I said to myself, “Wait a minute-you could send patients to hospitals outside the U.S. and get a better outcome at less cost and everyone wins!”

So that's how we started.

MTT: How is your business progressing?

SLB: It's been a year and a half since we started, and it is progressing, but it is slow going.

Our proposed model for global healthcare delivery is a fairly bleeding edge way to do things. No one wants to be the first one. And it doesn't work for every therapeutic area. For example, no matter what the price or how good cardiac surgery is in Mumbai, that's not a great reason to travel, if it poses more risks than advantages. I'm not going to put a patient with cardiac problems on a plane for 12 hours, because the patient may be stable upon boarding the plane, but not stable when they arrive at a destination.

Many kinds of orthopedic surgery and cataract surgery are different-it totally works.

So you have to go through the entire patient flow process, as well as identify and investigate the healthcare facilities, and profile the unique needs of the payer's plan members. Healthcare facilities are not used to paying for this kind of consulting: they are more familiar with the direct-to-consumer model.

It's interesting to observe how those who work in healthcare outside the U.S. react to the health system here. The complexity of the United States system is to the point where potential clients will not believe me when I present on it. They believe no one could run a healthcare system like that.

MTT: You represent hospitals -- Mumbai in India, for example - and where else?

SLB: The hospitals that we engage with in India maintain a private practice in Mumbai.

We have had relationships in Chennai and Hyderabad, but not currently.

The other country that we deal with is United Arab Emirates. It's a country that I couldn't be more enthusiastic about.

The ease of travel in the UAE is extraordinary-it's the easiest country in the world to travel in.

It is friendly, it is safe, very low crime rate, and it is just such a luxury experience to go there, yet the cost of healthcare is 20 percent lower as compared to the U.S.

MTT: Do you represent any hospitals in Europe?

SLB: We do not because we do not see the price differential.

MTT: If there was a price differential, would you be open to it?

SLB: We would, but we would have to see the outcomes.

Anyone can perform surgeries for a lower price. In order to convince the patient to board a plane, you need to assure them that they are getting a better experience than you would here.

Note that our presentations for pitching a contractual relationship are made to medical directors and health economists, so we present very, very detailed comparative data.

MTT: In the last year and a half you said you presented this opportunity to self-funded companies. I would imagine TPAs. Any others? Individuals? Do you differ from a typical medical travel facilitator?

SLB: Absolutely, our model is all-inclusive. We provide the models for care before and after the surgery. What is also different is that we come up with the model and consult on the contract, but we, Oceanic Partners, bow out of the relationship between the payer and the hospital. The payer and the hospital are partnering together to provide care to the patient.

Our models include linking in to the electronic medical records, where the surgeon is able to view X-rays, MRIs and other diagnostics before the patient arrives in the destination country.

Our model includes a meeting in the patient's home, which is another advantage. We send a technician out to the patient's home as a way to further weed out high risk patients that would not tolerate a flight.

As previously stated, Oceanic Partners works with the international hospitals and the payers to arrange for after care, as well. For example, with orthopedic surgery, we've designed a model arranged for post-surgical at two weeks, six weeks and six months to ensure the patient is not abandoned once they get off the plane. That's why our model is different.

MTT: How many individuals have you sent abroad for surgery?

SLB: We have not sent the first patient yet, as we are still in the contracting stages.

In 2014 we are estimating 7,500 patients.

We scale up, and that's what makes our model so attractive to the hospitals-the volume. These are multiple year projects, so the hospital, in some cases, has to actually scale up its infrastructure and staff to handle that volume-but the numbers are extraordinary.

In Canada alone, there are 250,000 cataract surgeries done every year.

The value proposition is that it's cheaper for the payer, in this case the health authority in Canada, where there's no wait to get your cataract surgery, and at the low cost, it's not a hard sell. With cataracts, if you wait, the condition gets much worse.

So the health authority looks good and the patients like it. We improve access to care and save everyone money.

We are going to do a value-based contract, as well. This way if an operation doesn't go well, the hospital will take responsibility. Let's say you need a re-operation. We could potentially refund the cost of the first operation if it was something within our control.

MTT: How does Oceanic get paid? Is it on a per case basis?

SLB: So this has also been a point of learning for hospital clients.

We get paid upfront to market the hospital, including an analysis of which states or regions to target. We also get paid a percentage of the minimum or maximum when a contract is signed between a payer and a hospital.

MTT: So do the patients pay the all-inclusive fee? Does that include any insurance policy in case there is an untoward outcome or does that protect that patient -- and yourself -- from any lawsuit?

SLB: Patients, generally, don't pay anything under this model: we even pick up the co-pay under most models. The payer is paying the all-inclusive fee directly to the hospital. The healthcare providers are acting as preferred providers under the insurance plan and it's important to emphasize that a plan member chooses to engage an international surgeon in their plan, just as we choose one surgeon or another through our insurance plans.

The use of an international healthcare provider or international hospitals is not mandated by the insurance plan or in the contract. So why would a patient choose an international provider? The value proposition differs between Canada and the U.S., but in both cases we are only marketing to the insurance plans those hospitals or healthcare providers with superior outcomes. So the patient is choosing to have a procedure performed by the best that there is.

The contract for services is between the payer and the hospitals, which reduces the liability of Oceanic Partners.

MTT: So you are in a sense a medical travel facilitator, but you are really focusing on the group market?

SLB: We are focused on the group market, and we set up the model for logistics-but that's not what we consider the big sell.

We consult with the hospital so that after a year or two, we bow out and the facilities have that relationship with the payer.

MTT: Are you getting any push back about going to India or the UAE? Do the patients want to go closer to home?

SLB: There is pushback in specific countries because of bad press. That's a challenge we are trying to address holistically through public relations, but that's a big challenge.

MTT: If you had hospitals closer to the U.S., do you think the program would be more attractive?

SLB: I do.

What I don't understand is why some hospitals, for example in Singapore or India, are not moving more quickly to build an infrastructure on one of the Caribbean Islands or in the U.S. and have their surgeons rotate there.

I think the financial numbers could work if surgeons rotated because the doctors don't have to live in the U.S. where it's so expensive.

I think we're starting to do that with healthcare reform and publication of the fact that if you walk two blocks, it will cut your bill by $3,000.

MTT: What do you think the impact of healthcare reform is going to be on the medical travel scenario?

SLB: It's an interesting question.

I think healthcare reform is predominately about health insurance premiums. From the consumer point of view, I'm not sure it's highlighting the need to reduce cost within the hospital delivery system.

I do think that sort of transparency is being created by some of the industry studies and reports.

It's not just the self-insured employers calling around to get the prices-that's changing.

Consumers had no idea why Mt. Sinai Hospital was a great hospital except by qualitative reputation. But now, you can literally go online and check the outcomes. We get into arguments regarding the right outcomes and whether the institution is taking on low risk cases that skew their results, but public posting of outcomes is a great step in the right direction.

I think that is absolutely huge in terms of the payers contracting with a particular hospital.

Hospitals are attracting North American patients based upon their willingness to publish their outcomes-particularly in Singapore.

But there are other hospitals that are not doing so, and they are going to lose in the next year.

They simply don't understand the importance of outcomes in the American market. The key takeaway for the international hospitals is this: in presenting your hospital to a payer audience, your competitive set is not the other hospitals in your country -- it's the other hospitals in the payer's regions.

Industry News

"Health and Wellness Tourism in the Netherlands" now available at Fast Market Research
New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

Health and wellness tourism was still very underdeveloped in the Netherlands in 2012 compared to neighboring countries such as Germany. Dutch tourism organizations and companies were not yet fully aware of the full potential of this segment. However, in 2012 there was continued healthy growth although the development was under pressure due to the economic recession.

Euromonitor International's Health and Wellness Tourism in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday-taking habits is also included. Forecasts to 2017 illustrate how the market is set to change. 

Full Report Details at - http://www.euromonitor.com/health-and-wellness-tourism-in-the-netherlands/report

Product coverage: Medical Tourism, Spas. 

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. 

Reasons to Get this Report 

* Get a detailed picture of the Health and Wellness Tourism market; 
* Pinpoint growth sectors and identify factors driving change; 
* Understand the competitive environment, the market's major players and leading brands; 
* Use five-year forecasts to assess how the market is predicted to develop. 

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning. 

To view the original article click here.


Industry News

Asian Medical Tourism Market Forecast to 2015 - A Thorough Analysis of Industry Trends

Medical tourism, also called health tourism or medical travel, is a rapidly growing industry catering to patients who travel across national borders to receive medical treatments. In Asia, medical tourism has emerged as one of the fastest growing segments. Low cost and waiting time of medical treatments as compared to Western countries, coupled with quality health services provided in Asian countries make them preferred destinations for the medical travelers. With the governments' support and improving medical infrastructure of Asian countries, the medical tourism market of Asia is anticipated to post a CAGR of around 26.5 percent during 2013 to 2015, say the authors in their latest report "Asian Medical Tourism Market Forecast to 2015."   

Our research on Asian medical tourism is an outcome of primary and secondary research, and a thorough analysis of its industry trends. According to the report, the Asian medical tourism market comprises India, Thailand, Malaysia, Philippines, Singapore and Korea. As per our study, we found that among the medical tourism destinations, these six Asian countries are expected to have the most potential as destinations in the coming years. Thus, our comprehensive report provides detailed analysis and a future forecast for the medical tourism market, and medical tourist arrivals until 2015 in these Asian countries.   

Extensive research and analysis also revealed that cost competitiveness is one of the major factors responsible for making Asian countries a preferred destination for medical tourists. The cost of medical treatments in developed countries, particularly in the U.S. and the U.K., has been significantly high, which has prompted patients from these regions to visit cost effective destinations.   

It has also been observed that alternative traditional treatments like ayurveda, naturopathy, aromatherapy, homeopathy, meditation and yoga are becoming popular among medical tourists. Many tourists come to Asian countries to seek the divine peace and healing power provided by these alternative medical therapies.   

Our report has also provided a brief overview of the drivers and trends prevailing in the Asian medical tourism industry, such as affordable cosmetic surgeries attracting medical tourists and the provision of special tourism packages to lure medical tourists. We have also included the prominent industry players such as Apollo Hospitals Enterprise Ltd., Bumrungrad International Hospital, and so on, to provide a balanced research outlook of the industry. The section covers their business overview, and industry activities.   

Overall, the report taking into consideration all the aspects of the Asian medical tourism industry, is designed to facilitate our clients towards devising the rightful strategies, and make sound investment decisions.   

For more information please click on:   
http://www.researchandmarkets.com/publication/mlopiai/asian_medical_tourism_market_forecast_to_2015   

Title Index:   

1. Analyst View   
2. Research Methodology


3. Market Trends   
3.1 Affordable Cosmetic Surgeries Attracting Medical Tourists   
3.2 Provision of Special Tourism Packages to Lure Medical Tourists   
3.3 Growing Wellness Tourism   

4. Market Drivers   
4.1 Strong Government Support   
4.2 Availability of World Class Health Infrastructure   
4.3 Low Cost and Waiting Time   

5. Asian Medical Tourism Market Forecast until 2015   

6. Country-level Analysis   
6.1 Thailand   
6.1.1 Market Forecast until 2015   
6.1.2 Spa Market   
6.1.3 Success and Risk Factors   
6.2 India   
6.2.1 Market Forecast until 2015   
6.2.2 Spa Market   
6.2.3 Success and Risk Factors   
6.3 Singapore   
6.3.1 Market Forecast until 2015   
6.3.2 Spa Market   
6.3.3 Success and Risk Factors   
6.4 Korea   
6.4.1 Market Forecast until 2015   
6.4.2 Spa Market   
6.4.3 Success Factors   
6.5 Malaysia   
6.5.1 Market Forecast until 2015   
6.5.2 Spa Market   
6.5.3 Success and Risk Factors   
6.6 Philippines   
6.6.1 Market Forecast until 2015   
6.6.2 Spa Market   
6.6.3 Success and Risk Factors   

7. Market Segmentation   
7.1 Cardiac Procedure   
7.2 Orthopedic Procedure   
7.3 Neurological and Spinal Surgery   
7.4 Cosmetic Surgery   
7.5 Dental Treatment   
7.6 Wellness Tourism   
7.6.1 Spa Massage   

8. Key Players   
8.1 Apollo Hospitals Enterprise Ltd.   
8.1.1 Business Overview   
8.1.2 Industry Activities   
8.2 Bumrungrad International Hospital   
8.2.1 Business Overview   
8.2.2 Industry Activities   
8.3 Parkway Pantai Limited   
8.3.1 Business Overview   
8.3.2 Industry Activities   
8.4 Raffles Medical Group   
8.4.1 Business Overview   
8.4.2 Industry Activities   
8.5 St. Luke's Medical Center   
8.5.1 Business Overview   
8.5.2 Industry Activities   

Pricing:   

Electronic  (Single User): EUR 1192   
Hard Copy: EUR 1341   
CD ROM: EUR 1341   
Electronic  (Enterprisewide): EUR 1639   

Ordering - Three easy ways to place your order:   

1] Order online at http://www.researchandmarkets.com/publication/mlopiai/asian_medical_tourism_market_forecast_to_2015   

2] Order by fax: Print an Order form from http://www.researchandmarkets.com/publication/mlopiai/asian_medical_tourism_market_forecast_to_2015 and Fax to +353 1 4100 980   

3] Order by mail: Print an Order form from http://www.researchandmarkets.com/publication/mlopiai/asian_medical_tourism_market_forecast_to_2015 and post to Research and Markets, Guinness Center, Taylors Lane, Dublin 8. Ireland.

Industry News

Well-Being Travel to Launch the First-Ever Well-Being Travel Symposium

December 2013: Well-Being Travel, the leading industry marketing organization dedicated to educating travel professionals about the trend of health, wellness and medical travel, announces the inaugural Well-Being Travel Symposium today. The Well-Being Travel Symposium is a by-invitation-only two day conference that will bring together travel professionals with wellness experts, top hotel executives, spa directors and travel suppliers to discuss the growing trends in wellness travel and opportunities for travel sellers and consumers. Sponsored in collaboration with the Las Vegas Convention and Visitor's Bureau, MGM Grand Hotel and The Travel Institute, the symposium takes place Feb. 18-19, 2014, at the MGM Grand. Early bird registration rates starting at $99 are available through Dec. 31, 2013; to learn more and to register, visit www.wellnesstravelsymposium.com.

“We're very excited about the upcoming Well-Being Travel Symposium,” says Anne Marie Moebes, executive vice president of Well-Being Travel. “With wellness tourism accounting for more than $438 billion* of travel business, it's an incredibly lucrative niche for both travel sellers and suppliers to take advantage of. Our by-invitation-only symposium will cater both to those who want to first gain a deeper understanding of the market and those who want to get involved.”

Attendees will participate in thought-provoking sessions led by the brightest minds in the health and wellness industries. The agenda will provide an overview of what wellness travel is exactly and cover how to package it, what consumers are looking for in wellness vacations, wellness tourism research findings, a student panel, a trade show and more. Guest speakers include Dr. Stowe Shoemaker, dean of the William F. Harrah College of Hotel Administration at UNLV, Anne Dimon of Travel to Wellness and others.

As part of the symposium, travel sellers will have the opportunity to become Well-Being Travel specialists by completing the first-ever health, wellness and medical travel specialist course, available exclusively through Well-Being Travel and The Travel Institute. The course includes interactive modules that explore selling health and wellness vacations, selling medical travel, as well as a ‘how to' session on successful marketing tactics for this niche. Participants will earn 10 continuing education credits from The Travel Institute upon completion of the course.

About Well-Being Travel
Well-Being Travel is a leading marketing organization which is open to the industry that focuses on educating the travel agent community on the growing trend of health, wellness and medical travel. Through its partnerships with leading suppliers, as well as with Companion Global Healthcare, Well-Being Travel helps distinguish its member travel professionals as instant health and wellness aficionados, while also serving as an expert consulting service that seamlessly manages medical travel needs around the world from one source. For more information, visit www.well-beingtravel.com.
                                                       
*Source:  SRI International, Global Spa & Wellness Summit Research

Media Contact:
Robyn Levy
Director of Corporate Communications
Tel: 516.730.2649
rlevy@well-beingtravel.com

Industry News

IMTPSE: Opportunity and Development Exploring of Medical Tourism

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International Medical Tourism Promotion Summit & Exhibition 2014 is to share with the participation of some of the leading names in the medical tourism and healthcare industry, including a number of health insurance companies, international hospitals, medical tourism facilitators, medical tourism companies, international travel agencies, and health insurance agents, among others, that are looking at medical tourism as the reliable solution to the healthcare crisis.

The conference will provide:

  • Workshops conducted by renowned international, regional and local speakers will specifically analyze topics from medical tourism, current medical research initiatives, the latest innovations in the health sector, future business opportunities in healthcare, insurance, and healthcare quality to the globalization of healthcare.
  • Multiple networking opportunities, facilitating new business relationships and work contracts. More than 150 delegates, over 30 exhibitors, thousands of potential consumers, and industry leaders from over 20 countries will take part in this year's event.
  • Rare opportunities to interact, share, and meet Chinese government officials and policy makers, presidents, CEOs, and directors of the private sector organizations sponsoring medical treatments abroad.

Click here to book a booth and receive further information of the conference.

Exhibition and Panel sessions
IMTPSE2014 is composed of exhibitions and 10 sets of panels. Our key notes will bring international experts and representatives of international organizations, research and educational institutions, medical tourism camps, financial sectors and media on board. There will be an open area for attendees, especially the exhibitors, giving them a great chance to network with former and potential clients.

There are several important initiatives in the industry that aim to encourage interest in medical tourism. We strongly believe it is important to place advanced marketing experience, the latest technology, information and innovation higher on the public agenda in order to better meet the challenges on the way towards reaching our goal: development of a knowledge-based economy in our region.

As our exhibitors, you'll be able to:

  • Present your products and services in an international and qualified stage with other top industry players
  • Reach keenly interested Chinese patients
  • Further network existing projects and initiatives and establish new alliances for marketing promotion
  • Get a better chance to know competitors
  • Obtain new market services and strategies
  • Build public networking
  • Understand the Chinese consumer market's specific needs and expectations
  • Improve the communication and language of professional products and services providers and enable them to manage their work in a highly professional way
  • Grasp China's medical tourism industry and plan future marketing prospects in China

Enquire about exhibiting or email sales@rougevortex.com.

Book your place at IMTPSE2014
---Book online

Contact IMTPSE2014 in Shanghai
For any inquiries related to the show please feel free to contact the organizer:
Office: NO.605 North Xizhang Road, Shanghai
Tel: +86 021 60846920
Email: imtpse@rougevortex.com
Web: www.rougevortex.com


Industry News

15 Surgery Centers Offering Medical Tourism Programs
by Anuja Vaidya and Carrie Pallardy

Recently, Becker's Hospital Review published an article highlighting 15 ambulatory surgery centers that cater to out-of-town patients and include medical tourism programs.

To view the original article click here.

Greek Health Tourism Integration Conference

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February 22-24, 2014 - Royal Olympic Hotel, Athens, Greece
To learn more or to register click here.


Kuwait Medical Tourism Conference 2014

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March 18-20, 2014 - Crowne Plaza Hotel, Al Baraka Ballroom, Kuwait
To learn more or to register click here.


Moscow International Medical and Healthcare Tourism Congress

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March 19-22, 2014 - Expocenter, Moscow, Russia
To learn more or to register click here.


International Medical Tourism Promotion Summit & Exhibition 2014

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March 26 - 27, 2014 - Crowne Plaza Shanghai Fudan, Shanghai, China
To learn more or to register click here.


Spa & Wellness: Healthcare Travel Expo

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April 15-17, 2014 - EC KyivExpoPlaza, Kyiv, Ukraine
To learn more or to register click here.


IHC Forum & Expo 2014

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May 7-9, 2014 - Cobb Galleria Centre, Atlanta, Georgia
To learn more or to register click here.


Medical Tourism Asia 2014

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May 13-15, 2014 - China
To learn more or to register click here.


Istanbul Medical Tourism Fair

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June 11-13, 2014 - Istanbul Congress Center, Istanbul, Turkey
To learn more or to register click here.


The Health Tourism Show

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July 10-12, 2014 - The Health Tourism Show
To learn more or to register click here.

 

Medical Travel Today: Opinions and Perspectives on an Industry in the Making

Medical Travel Today - the authoritative newsletter for the worldwide medical travel industry - is pleased to announce publication of a new book, "Medical Travel Today: Opinions and Perspectives on an Industry in the Making.

Featuring 40 of the newsletter's most compelling interviews from the first five years of publication, the volume chronicles the explosive growth of international medical tourism as witnessed and experienced by some of the key stakeholders and players. A must-read for anyone interested or involved in the industry.


News in Review

Medical Tourism Booming In Baja California

Kpbs.org - Medical tourism to Baja California has risen nearly 18 percent since 2010, Mexico's Frontera newspaper reports.

Political Unrest Does Not Deter Patients from Seeking Medical Care Overseas

Businessinsurance.com - While political unrest may have deterred U.S. residents from visiting some foreign countries, for the most part it has had little detrimental effect on the growth in the medical tourism market, research shows.

Turkey Aims to Reach Over $5 Bln Income in Medical Tourism

Worldbulletin.net - Turkey is one of the few tourism destinations which has experienced growth in recent years in the worldwide medical tourism market, says Turkish Minister of Health.

Chinese Government Sees the Country as World-Class Medical Destination

Livetradingnews.com - China is a country of rich traditions and thriving capitalism, a vast and varied landscape that covers seven time zones, wide-ranging economic and social developments for rich and poor, and the Yin and Yang of medical tourism with some patients coming, and some going.

CR Dental Tourism: Solving Your Dental Problems

Costaricantimes.com - Attaining beautiful teeth and healthy gums is everyone's dream, and most often it remains a dream because the costs involved to undergo different dental procedures are too high, especially now that Obamacare has been implemented. But your dreams of having a perfect and engaging smile can still come true if you are willing to step out of your comfort zone and travel abroad to get your much-needed dental care at a very minimal cost -- almost half the price of what you have to pay at home.

Phl Urged to Invest in New Tech to Boost Medical Tourism

Philstar.com - The Philippines should continuously invest in new technologies, focus on niche treatment and medical products, and seize untapped markets to boost its medical tourism industry, an official of Metro Pacific Investments Corp. said.

Medical Tourism: The Future of Healthcare?

Nbcbayarea.com - Some argue it could be the answer to Obamacare. Medical tourism is a growing industry, enticing millions of Americans to travel abroad in search of cheaper health care. It's transformed into a billion dollar industry attracting both patients and healthcare providers alike. But as the industry grows in popularity, critics warn that the cheap price can come at a much greater cost.

'Medical Tourists' Bring in Steady Profit

Thestar.com.my - The revenue from medical tourism has been steadily increasing for the past three years, recording RM351.1mil between January and June this year, said Deputy Health Minister Datuk Seri Dr Hilmi Yahaya.

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Editor's Note: The information in Medical Travel Today is believed to be accurate, but in some instances, may represent opinion or judgment. The newsletter's providers do not guarantee the accuracy or completeness of any of the information and shall not be liable for any loss or damage caused - directly or indirectly - by or from the information. All information should be considered a supplement to - and not a substitute for - the care provided by a licensed healthcare provider or other appropriate expert. The appearance of advertising in this newsletter should in no way be interpreted as a product or service endorsement by the newsletter's providers.