Thailand Mitigates Tourism Threat

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TravelDaily.co.uk—The Tourism Authority of Thailand (TAT) is preparing a response plan to mitigate the potential impact of the European debt crisis, widespread flooding in Thailand and recent bombings in the restive south. The agency still expects European arrivals to grow over the coming months, but is concerned about slowing arrivals from key markets. The UK, Italy and Spain are particularly vulnerable to the region’s economic woes and this will affect outbound tourism from these countries. It is expected to focus on niche markets such as golf, green and medical tourism to entice travelers. Key tourist locations, including Ayutthaya, have been affected by recent flooding and travel warnings have been raised in the far south of Thailand after a series of bombings. Four car bombs were set off on September 16, 2011, killing four and leaving more than 100 injured. TAT expects the effects to be short-lived and is confident tourism levels will return.

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