36th Annual National Educational Conference & Expo

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September 25-27, 2016 • JW Marriott Austin • Austin, TX SIIA’s National Educational Conference & Expo is the world’s largest event dedicated exclusively to the self-insurance/alternative risk transfer industry. Registrants will enjoy a cutting-edge educational program combined with unique networking opportunities, and a world-class tradeshow of industry product and service providers guaranteed to provide exceptional value in four fast-paced, activity-packed days. http://www.siia.org/i4a/pages/index.cfm?pageid=4400 PRESENTATION SESSION: Monday, September 26, 2016 TIME: 1:45 p.m. – 3:00 p.m. “Taking a page from the travel surgery playbooks that the large, high-profile companies have followed over the past few years, mid-size or smaller employers and plan sponsors now recognize that the site of service significantly impacts the quality and cost of care. These are the keys factors in selecting where to have procedures performed – everything from MRIs and diagnostics to complex surgeries. Learn how TPAs, brokers and employers are educating and incenting employees to make better choices – from reducing coinsurance to eliminating copayments, paying travel expenses or cash rewards.  The goal is to help employees seek the right care, at the right time, and in the right place – in or out of current networks.” Panel Chair: Laura Carabello Editor and Publisher   777 Terrace Avenue Hasbrouck Heights, New Jersey 07674 201.641.1911 < DIRECT > x12 Laura Carabello, principal and chief creative officer, CPR Strategic Marketing Communications, is a strategy consultant in healthcare and technology who has more than 25 years of experience in positioning public, private and non-profit entities in medical travel, health information technology, managed care and employee benefits, and life sciences. Carabello presents and chairs numerous industry conferences, and has testified before the U.S. Federal Trade Commission on healthcare advertising and marketing ethics. The recipient of multiple leadership and humanitarian awards, Carabello serves as a member of the Board of Directors of the YWCA of Bergen County. She received a B.S. in Journalism from the Newhouse School of Communications at Syracuse University. Panelists: Simeon Schindelman, CEO, Brighton Health Plan Solutions One Penn Plaza, 46th Floor, New York, NY 10119 Office Phone:  212.485.9017 Combine a commitment to multiple market stakeholders and a passion to empower individuals and families with the healthcare tools that they have long desired, and you’ll have an introduction to Simeon Schindelman, CEO, Brighton Health Plan Solutions (BHPS), parent of MagnaCare LLC, MagnaCare Administrative Services, as well as a brand new commercial health plan currently in development. Simeon is responsible for all aspects of these businesses including current performance, as well as establishing and implementing strategic priorities that will enhance future success. Effective and transformative innovation is Simeon’s personal trademark, and he will draw upon his broad management experience, leadership expertise and deep understanding of the varied participants in the healthcare marketplace to drive the growth of BHPS. Given his demonstrated success building businesses that transform the traditional approach to healthcare, and proficiency in working with plan sponsors of all size and scope, Simeon is powering a business model that leverages data analytics, consumer service, and advanced technology to deliver personalized healthcare solutions. He is recognized for incorporating high-touch, thoughtful services that people value in virtually every aspect of their lives, but have been missing in their insurance and healthcare experiences. His formula is also designed to serve the targeted, unique needs of providers, employers and brokers, all of whom are key to bringing tomorrow’s healthcare solution to the marketplace today. This brand of forward-thinking management contributed to the success of his most recent leadership role as chairman and CEO of Bloom Health, Minneapolis, Minnesota (2012 – 2015), a leader in designing, building, and operating private exchanges. Simeon drove rapid growth that was catalyzed by a commitment to bringing consumers “knowledge, trust, and confidence.” Previously, he was senior vice president, Commercial Markets (2009 – 2012) at Medica Health Plans, Minnetonka, Minnesota, where he and his team created My Plan by Medica, an exceptional provider-oriented product developed in partnership with health systems. Over the years, he has held senior level management positions at several high-profile healthcare companies including a succession of leadership roles at UnitedHealthcare. A graduate of Dartmouth College, Schindelman is determined to make a measurable difference in people’s lives and bring about positive change. These are the hallmarks of his unique approach and vision for the success of BHPS.

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